The Performance of Tambur Suling Bambu Music the Rindu Busamo Group via Social Media Live Streaming in Sungai Sampun Village, Kerinci

Abstract

This study aims to describe the form of presentation of Tambur Suling Bambu music amid the challenges of modern cultural development, as well as how social media access is utilized as a medium for performance and preservation. This research is a qualitative study using a descriptive method. The main research instrument is the researcher, supported by auxiliary tools such as stationery and a camera. Data collection techniques include observation, interviews, and literature study. The steps of data analysis involve collecting data, describing data, and drawing conclusions. Documentation techniques are carried out through photo documentation, video documentation, and digital archive documentation. The results show that the presentation of Tambur Suling Bambu music the Rindu Busamo group in Sungai Sampun Village still maintains its traditional values. The presentation elements identified include musical instruments, number of players, performance venue, performance time, and sequence of presentation. These are further supported by the inclusion of modern instruments such as the keyboard, along with live streaming equipment and social media platforms. Through the use of social media live streaming, the Tambur Suling Bambu music performance by the Rindu Busamo group has been able to reach a wider audience, both within and outside the region. This demonstrates that digital innovation can serve as an effective means for the preservation and development of local culture.